ACRO Commerce

Modernizing Commerce Architecture

Simplifying D2C sales for B2B & Manufacturing.

For over twenty-five years, Acro Commerce has been an agency partner for clients who need web development expertise, innovation and agility.

We specialize in ecommerce for manufacturing, B2B and DTC organizations. We architect and tailor solutions to reduce time-to-market, complexity and costs for manufacturers looking to go direct-to-market or offer self-serve functionality while working with an Agile framework.

Our mission
To shift outdated traditional sales processes to digital experiences.

Our vision
To reduce time-to-market, complexity and costs for companies looking to sell online or digitize sales workflows.

Our Values

Our focus is always on people first.

That means we prioritize caring for our clients, our teammates, and the end customer above all else. We've learned that focusing on the people results in the best product, encouraging contribution, transparency and teamwork.

We make a real difference for our clients.

We provide solutions for organizations that want to lead their industry through an ecommerce strategy that frees them from perceived online constraints. We empower them with the knowledge and technical toolbox to build a digital experience that best serves their business and customers.

We help businesses build immersive digital experiences and meet their customers’ need for purchasing flexibility and digital service options.

  • Integrate new and legacy operational systems 
  • Create and maintain ideal online experiences 
  • Decrease technology complexity and cost 
  • Future-proof with best-in-class platforms

What We  Do

  • Composable Commerce — Choose and assemble the best commerce, content, ERP and supporting platforms to create the ideal customer experience — like LEGO blocks for your business.
  • Digital Customer Experience — Connect with your customers in a whole new way. Leverage the right combination of software with your data to deliver an online experience they want and need.
  • Custom Development — Achieve a strategic advantage with custom-tailored software solutions designed and developed precisely for your unique business needs.

How We Do It

  • Discovery & Strategy — With 25 years of experience, our proven method guides you in making informed decisions to maximize your investment and architect your digital future.
  • Accelerated Development — Our specific industry expertise and specialized tools accelerate innovation and development. Launch complex solutions with speed and simplicity, bringing ideas to life faster.
  • Accelerator — This comprehensive toolkit provides the foundation for building flexible, scalable commerce and customer experiences — jumpstart your project today.

We are Acro Commerce


25+ Years of experience in digital commerce development.


90+ subject experts and specialists on-staff.


Designed for growing mid to enterprise B2B, DTC and manufacturing businesses.


Work with a focus on iterative, Agile development principles.


We custom-tailor solutions to your unique business.

MEET OUR TEAM

The people behind the progress.

Acro Commerce was founded in 1998 in Kelowna, BC, by a few fresh-faced college students who have grown into a leadership team comprised of technical wizards, creative geniuses, and visionaries with a never-quit work ethic.

Shae Inglis - About Us - Circular

Shae Inglis

President/CEO, Co-Founder

Jason Poole - About Us - 2025

Jason Poole

CXO, Co-Founder

George Andres - About Us - 2025

George Andres

Co-Founder

Shawn McCabe - About Us -2025 - Acro Commerce

Shawn McCabe

Chief Technology Officer

Nadia Bokhammas - About Us

Nadia Bokhammas

VP Operations

Jace Anderson - About Us

Jace Anderson

VP Sales

Sarah Barry - About Us

Sarah Barry

Director of Account Management

Jeff Clark - About Us

Jeff Clark

Director of Marketing

Jeff Clark - About Us

Greg Foster

Director of Sales

Emily Freistatter - About Us

Emily Freistatter

Director of Projects

Anders Paulsen - About Us

Anders Paulsen

Director of User Experience

Portrait of Sean Wickham, Development Lead at Acro Commerce

Sean Wickham

Development Lead

Portrait of Kyle Zwaagstra, Strategic Partnerships Manager at Acro Commerce

Kyle Zwaagstra

Strategic Partnerships Manager

Portrait of Jared Seitz, Marketing Manager; GTM and Strategy Lead at Acro Commerce

Jared Seitz

Marketing Manager; GTM and Strategy Lead

Some Things Stay  |  The Acro Commerce Founders' Story

From their home base in Kelowna, BC, the Acro Commerce team loves helping manufacturers, wholesalers, and distributors create the perfect online experience for their customers.

They build with open-source technology because they believe business owners deserve the freedom to innovate. Instead of getting locked into a system that limits you, you get full control over your platform and your data. This allows you to adapt and grow without asking for permission.

More than just developers, they become part of your team. They work as true partners to take the worry out of complicated projects, building you a powerful online store that can grow right alongside your business.

Change the face of your business online.

Our team is eager to guide you, wherever you are in your journey.

Get the conversation started today >